When We Went to the Moon – NYT Ad Design

Intrepid Museum | 2024

 

I was the lead designer on a full-page advertisement for the Intrepid Museum’s When We Went to the Moon exhibition, published in The New York Times. My role involved translating the exhibition’s visual identity into a print ad format while maintaining consistency with Intrepid’s institutional branding. I expanded upon the provided exhibition graphics to meet the ad’s technical and editorial requirements, ensuring the layout was both visually arresting and on-brand. The project required close collaboration with multiple stakeholders, including curators, marketing leads, and external partners. The result was a compelling and cohesive ad that elevated the museum’s presence in a major publication.